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Design and Layout
- 100% template-based storefront
- Fully customizable design & layout
- W3C XHTML 1.0 Transitional compliant code
- Intuitive navigation
- WYSIWYG editor for product/category/manufacturer descriptions, language variables and static pages
- Support for thumbnails
- Category thumbnail images
- Side-bar "mini-cart" viewable at all pages
- Build-in template editor: preview, edit and restore templates
- WYSIWYG text editor (webmaster mode)
- CSS-compatible design. Cascading Style Sheets allow you to easily change styling of your pages.
- Debug console: displays a tree of templates for all pages
- The possibility to find, create and modify static HTML pages
- Customizable heading tabs
- HTML emails
Customer Care
- All orders stored in MySQL database
- Customers can search & browse personal order history
- Integrated configurable store product search
- Real time order tracking
- Customer can choose between account registration and express checkout
- Fast Lane Checkout module for quick and intuitive checkout
- The possibility to disable checkout without registering
- Password reminder for customers
- Customizable e-mail notifications/invoices
- Wish list
- "Send to friend" section
- Ability to save the customer's cart
- Newsletter management for multiple lists, edit/import/export of subscribers, news archive for customers
- Printable versions of pages
- Multiple customer types w/unique pricing for every customer type
- Memberships and special pricing
- "Clear cart" button
- Edit product options in cart/wishlist/Gift registry wishlist
- Printable invoices
- Configurable contact form
- Second address line for user profiles
- Ability to change the order of products on the customer side
- Product Catalog
- Unlimited number of products
- Unlimited number of categories
- Unlimited category nesting
- Products can be assigned to unlimited number of categories
- Ability to modify multiple products simultaneously
- Members-only categories
- "Featured Products" box
- Automated display of bestsellers
- Related products, up selling and cross selling
- 1-click enable/disable switch for products and categories
- Support for up to two different currencies
- Automatical currency conversion
- Configurable search by title, description, category, SKU, price and weight
- 'stop words filter' for product search facility (a special filter ensures that service and link words occurring in the search pattern are ignored when search by individual words is performed - available for English language only)
Product Details
- Unlimited product options/variants/properties w/optional price modifiers
- Unlimited custom input fields for products
- Customer-defined prices
- HTML-enriched product descriptions
- Unlimited number of product images
- Storing images in DB or on a file system
- List a product in several categories
- Manufacturers module
- Ability to display product detailed images in popup windows
- Merchandising and Inventory
- Discount coupon codes and gift certificates
- Full inventory control
- "Out of Stock" Messages
- Quantity discounts
- Retail and wholesale price
- Limit minimal order amount
Shipping and Tax
- Real-time USPS, FedEx and UPS shipping calculation from one location
- Unlimited number of custom-defined delivery methods
- Flate rate, weight, order total and per-item based shipping
- Different weight limits for different delivery methods
- Markups for realtime shipping
- Mark your products as "free shipping" products
- Promotional "free shipping" coupons to your customers
- Add handling/freight charges
- Handle international, domestic and local shipping
- Ability to clone a zone and all zone information
- Restrict shipping by location
- Allow your customers to choose delivery methods
- Full support for downloadable goods (e-goods)
- Customizable tax calculation
- Product-specific taxes
- Taxes & shipping fees depending on client's location
- "Tax exempt" feature
- GST/PST (canadian tax system)
- Canada post shipping
- DHL (Airborne) ShipIt API support
- Australia Post's Delivery Rate Calculator support
Sales Analysis & Tracking
- Comprehensive statistics:
- Number of orders - Number of customers - Product views - Category views - Products removed from cart by customers - Sales by product / best sellers - Total sales - Client environment settings - Statistics on search patterns customers use when searching products
- Searchable order data
- Order data is easy to print
- Printable shipping labels
- Search engine & incoming traffic tracker: the cart keeps referrer data for all customers
- Shipment/fulfillment interface
- Export sales & customer data for use in a spreadsheet
- Export orders to QuickBooks format
Payment Gateways & Methods
- Accept payments in any currency
- Allow payment via several online payment modules
- Payment systems (including PayPal payments)
- High variety of real-time credit card processors (over 100 payment gateways)
- Cheque processors
- Manual (offline) credit card processing
- PayPal payments
- Predefined set of payment methods (offline): checks, purchase orders, phone orders, wire transfer and etc
- Search Engine Friendly
- Pages can be indexed by all major search engines
- Define custom META tags for every category
- Customer referrer info is stored in database
- Product catalog can be generated as static HTML pages for better SE indexing and ranking
- Search engine optimization options group
Repeat Customer Accommodation
- All customer's data is stored in database
- Greet regular visitors
- Registered customers can be offered discounts
- Registered customers do not have to enter their data again
- Registered customers can edit their profile
- Registered customers can access history of their orders
- Built-in newsletter engine
- Real-time order tracking for registered customers
- Moderated product reviews and ratings
- Return Merchandise Authorization add-on to return customers' payments.
Web-based control panel
- Password-protected administrative access
- All changes are real-time
- Control the cart from anywhere in the world using your web browser
- Unlimited number of admin accounts
- Support for restricted "shipping/fulfillment" admin accounts
- User-defined date/time format
- Ability for administrator to act on behalf of other users (e.g. to place phone orders for customers and use X-Cart as web based point of sale system)
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